Jordan Brand has recently coupled with well known sneaker retailer Footaction to create the first retailer sneaker store exclusively dedicated to Jordan Brand sneakers and apparel. The store has been titled Flight Jordan 23 at Footaction and appears that it will function in a similar manner to that of Footlocker's House of Hoops. Currently, the store will only be found in New York City but Jordan Brand and Footaction have plans to create a series of Jordan only retail stores that will feature premium and exclusive releases. The intentions of the two giants in the sneaker world are summed up by the quote below.
“We’re excited to launch North America's first Jordan Brand exclusive retail experience for athletes at the top of their game who demand the absolute best in both performance and style,” said Larry Miller, President, Jordan Brand. "We will work with Footaction to bring Flight 23 to markets across North America, and can't imagine a better place to start than one of the best basketball cities in the world, New York."
More details on this new retail collaboration are sure to surface in the near future so be sure to stay tuned to Freshly Laced to stay up to date
0 comments:
Post a Comment